Marketing without a budget: The $0 Marketing Plan

It is impossible to run a successful business without a good business marketing plan. However, what many business owners don't understand is that a good, effective marketing plan doesn't have to be expensive. As a matter of the fact, marketing is possible without a budget. ...

5 Reasons Why Email Marketing Is Still Important

In the last two decades, we've seen several new forms of marketing due to the internet. Email, one of the oldest, has come under a lot of criticism, but there are several reasons that your business should be using email marketing more than ever....

How to Prepare Your Business for the Future of Search

Adam Dorfman, the Senior Vice President of Product & Technology at SIM Partners, says, "Most local searches in the future won't return any set of local results in the way that we think of them today." Google has already given us a glimpse of what the future of search has in store for us, and it could make mobilegeddon seem like nothing....

What Car Manufacturers can Teach Marketing Agencies

I'm a big car guy. I especially love concept cars, but most concept cars are never actually brought to production, and it had me wondering. Why do car manufacturers go through all the effort to create a concept car that they know won't go into production? Once I realized why automakers created concept cars, I realized marketing agencies have a few key lessons to learn....

How to Rank Higher on Google Maps: 52 Local SEO Tips

Google Maps Rankings are just as complex as traditional search rankings, but it can be more confusing for business owners because unlike SEO, in which many resources can be found, there is not a wealth of information on local SEO and how to rank higher on Google Maps - which is really a shame because local SEO and Google Maps rankings are some of the most important rankings for your business....

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